Category Archives: Blog
Upstream adds NFL Hall of Famer Edgerrin James as an athlete brand ambassador
Strategic brand ambassador Edgerrin James will be advising college and professional athletes on how to integrate NFTs into their personal brand-building strategies using Upstream By Fernanda De La Torre This week we announced that Colts Hall of Famer Edgerrin James joined Upstream as a strategic brand ambassador. We’re very excited to have Edgerrin James on […]Continue Reading
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The Ultimate Guide to Emerging NFT Categories
By Anastasia Samaras According to DappRadar, NFT sales exceeded $25 billion in 2021.¹ Given a large amount of revenue created in such a short period of time, some may be asking how NFT creators are putting these new revenue sources to use. There is no limit to what can be counted as an NFT, and […]Continue Reading
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How NFTs can empower college athletes and accelerate their athletic career
With the NCAA’s new rules surrounding NIL, college athletes can now leverage their brand and release NFT projects that can help fund and accelerate their career By Fernanda De La Torre Over the past year, the NFT market has continued to grow and evolve drastically. From PFP NFTs, to membership NFTs, to NFTs representing home […]Continue Reading
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NFTs Bridging the Gap between Physical and Digital Merchandise
How NFTs can be connected to physical merchandise By Anastasia Samaras When you think of an NFT (Non-Fungible Token), first thoughts typically go to traditional art pieces or high-profile digital art collections like the Bored Ape Yacht Club or CryptoPunks. We believe that was just phase one of the NFT market, one that will be joined by […]Continue Reading
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NFTs open new doors in the entertainment industry
NFTs bring the entertainment industry innovative ways to fund projects and boost fan engagement By Fernanda De La Torre The entertainment industry as we know it is changing. These changes are being accelerated by the pandemic, new technology, and the rise of new mediums fans are consuming material from. Due to the closure of cinemas […]Continue Reading
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How to integrate an NFT strategy into my brand
Getting started with NFTs for your brand By Anastasia Samaras The market for non-fungible tokens (NFTs) reached $41 billion in 2021!¹ A diverse number of brands are committing resources to integrate NFTs into their Web 3.0 strategies. Navigating a new space can be daunting, but we believe the benefits outweigh the risks when it comes to […]Continue Reading
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Common Exemptions Used for Security Token Offerings
Which securities frameworks are most widely used for security token offerings and how do they compare with one another? By Vanessa Malone Background We like to think of security token offerings, or digital securities offerings, as the next generation of securities. Unlike cryptocurrencies or utility tokens, digital securities represent real ownership interests in an underlying asset […]Continue Reading
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Key Takeaways from Dialogue with the Regulators: Navigating Blockchain & Fintech
We are happy to announce that Dialogue with the Regulators: Navigating Blockchain & Fintech was a great success. A big thank you to everyone who made it. We welcomed senior regulators from the SEC, FINRA, CFPB, and Texas State Securities Board; blockchain trailblazers including Gemini, Paxful, Coinbase and financial service heavyweights such as Blackrock, UBS, […]Continue Reading
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Upcoming Dialogue with the Regulators Forum: Navigating Blockchain & Fintech
Capital markets are evolving right now and at the forefront of revolutionary changes in fintech and regtech is blockchain technology. Worldwide spending on blockchain solutions alone is expected to grow from $1.5 billion in 2018 to an estimated $11.7 billion by 2022, with the financial sector accounting for over 60 percent of the market value […]Continue Reading
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Reg A+ security token offerings are the future of capital raising
By Vanessa Malone Just last month, a major milestone for both the blockchain and financial communities was accomplished. Blockstack and YouNow became the first Reg A+ token offerings to be qualified by the SEC. These qualifications allowed them to broadly market their offerings and accept investments from the general public. This week, Blockstack announced its […]Continue Reading
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