Upstream’s Ecosystem of Sports, Media, and Entertainment Key Players is Growing

John Askew, Quenton Brown, and Jawed Halepota join Upstream’s Sports and Entertainment Division By Anastasia SamarasThis week we announced that John Askew, COO and part owner of Primetime Basketball League, and Liquid Royalty Co-Founders Quenton Brown and Jawed Halepota have joined Upstream’s growing client management team! John, Quenton, and Jaweds’ networks and experience bring Upstream […]Continue Reading

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Upstream Launches Soulbound (non-transferrable NFTs) to tie experiences to NFTs

First to launch this NFT category on Upstream is Cam Harris, IFBB professional Men’s Physique athlete By Fernanda De La Torre We’re excited to introduce Soulbound NFTs, the newest NFT category available for Upstream’s verified NFT creator community to sell on our NFT marketplace. Soulbound NFTs are digital collectibles that cannot be transferred or sold […]Continue Reading

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Chevy’s Initial Entry Into NFTs Highlights Key Considerations for Brands When Entering NFT Space

Chevy NFT Use Case shows Hurdles to Address when Implementing a Web 3.0 Strategy By Anastasia Samaras & Vanessa Malone Every day new brands enter the world of NFTs and Web 3.0, some presenting immediate success and others presenting hurdles that need to be overcome in order to bring other innovative NFTs to life. We’re […]Continue Reading

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How to integrate an NFT strategy into my brand

Getting started with NFTs for your brand By Anastasia Samaras The market for non-fungible tokens (NFTs) reached $41 billion in 2021!¹ A diverse number of brands are committing resources to integrate NFTs into their Web 3.0 strategies. Navigating a new space can be daunting, but we believe the benefits outweigh the risks when it comes to […]Continue Reading

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Upstream app update reveals simple 3-step NFT Airdrop process

Accessible process included in-app wallet creation, no gas fees charged to users, and no blockchain knowledge needed By Fernanda De La Torre The latest version of Upstream was approved and published by Apple & Google this week! This new version features an even more streamlined process for fans aiming to participate in an Upstream NFT […]Continue Reading

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Upstream’s response to potential incoming NFT market regulation

NY, New York / ACCESSWIRE / March 9, 2022 / Upstream, a MERJ Exchange Market and first regulated securities exchange to offer non-fungible token “NFT” trading alongside digital securities is responding to news of potential incoming NFT market regulation with its innovative methodology capable of supporting NFTs as securities in the global market if the […]Continue Reading

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Upstream, a MERJ Exchange Market, is now live!

Upstream has launched, download today & buy into the first fan-driven feature film IPO available on the revolutionary exchange & trading app By Vanessa Malone We are thrilled to announce that Upstream, a MERJ Exchange Market, is now live! Download Upstream on iOS or Android today! Upstream is a joint venture between Horizon Fintex (“Horizon”), the […]Continue Reading

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Horizon’s end-to-end blockchain technology suite

How our blockchain technology works together to usher in the future of trading By Vanessa Malone There is a lot of hype in the blockchain industry with companies making claims about what they ‘will’ create, or even more detrimental, making false claims about the capabilities of their existing companies. We’ve always liked the approach of coming […]Continue Reading

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Upstream exchange introduces a commercial use case for trading securities on Ethereum layer 2

What’s the significance of Upstream as an Ethereum layer 2 solution for trading securities Upstream, the Horizon-powered exchange and trading app for digital securities going live soon, is built using Ethereum blockchain technology. On the surface, Upstream offers global investors a real-time, secure, and intuitive trading app. Under the hood, Upstream introduces what we believe […]Continue Reading

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Horizon’s technology powers first tokenized bond with secondary trading for its subscribers on Ethereum public blockchain

By Vanessa Malone This week we announced that our client Piemonte Holding, an A-rated Brazilian bank which develops and manages tailor-made investment products, has closed its R$ 66m (US$ 16.2m) private bond issuance and successfully completed the launch of a secondary market for the Piemonte “Smart Bond” on Ethereum using Horizon’s compliance, custody, and blockchain […]Continue Reading

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