Upstream introduces the future of Web3 advertisement
Upstream paves the way for the future of ads in Web3 with new advertising service that pays users for their attention by Fernanda De La Torre The biggest tech companies made over $384 billion from advertising last year, thanks to user data.¹ How much did their users earn? Zero. Upstream believes you should be paid […]Continue Reading
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NFTs Bringing New Experiences to Travel and Vacation
NFTs creating modern digital experiences for hotels, casinos & more! By Anastasia Samaras The majority of early NFT interactions revolved around the trade of speculative digital collectibles, such as unique profile picture NFTs like Bored Ape Yacht Club and other digital art. With the first NFT frenzy slowing down, we believe the next generation of […]Continue Reading
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How Web3 and NFTs will impact online transactions
Privacy, anonymity, data control; how online transactions be affected by the move from Web2 to Web3 By Fernanda De La Torre We’ve seen the evolution of the internet from Web1, a “read-only” Web, to Web2, nicknamed the social web where users can interact with the content, and now we’re on our way to Web3. Web3 […]Continue Reading
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Upstream Launches Redeemable NFTs to Expand Digital Collectibles Tied to Experiences
From Ticketed Events to Memberships; Redeemable NFTs Unlock New Potential for Brands and Creators Entering Web3 By Anastasia Samaras Upstream is excited to announce the launch of ‘Redeemable NFTs’ as part of its suite of unique NFT integrations that work to usher in the next generation of fan engagement-focused digital collectibles. What are Redeemable NFTs? […]Continue Reading
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Upstream Expands its NFT Market with Cash Accounts Powered by Nevada Trust Company ‘Digital Trust’
Upstream is focusing on NFTs for the masses and has streamlined NFT Purchases with USD Accounts along with Payments through PayPal, Debit, Credit by Fernanda De La Torre This week Upstream unveiled the advantages of its cash-first platform which enables traders to purchase NFTs using traditional bank payments through its partnership with Digital Trust and […]Continue Reading
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Upstream’s Ecosystem of Sports, Media, and Entertainment Key Players is Growing
John Askew, Quenton Brown, and Jawed Halepota join Upstream’s Sports and Entertainment Division By Anastasia SamarasThis week we announced that John Askew, COO and part owner of Primetime Basketball League, and Liquid Royalty Co-Founders Quenton Brown and Jawed Halepota have joined Upstream’s growing client management team! John, Quenton, and Jaweds’ networks and experience bring Upstream […]Continue Reading
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Upstream Launches Soulbound (non-transferrable NFTs) to tie experiences to NFTs
First to launch this NFT category on Upstream is Cam Harris, IFBB professional Men’s Physique athlete By Fernanda De La Torre We’re excited to introduce Soulbound NFTs, the newest NFT category available for Upstream’s verified NFT creator community to sell on our NFT marketplace. Soulbound NFTs are digital collectibles that cannot be transferred or sold […]Continue Reading
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Chevy’s Initial Entry Into NFTs Highlights Key Considerations for Brands When Entering NFT Space
Chevy NFT Use Case shows Hurdles to Address when Implementing a Web 3.0 Strategy By Anastasia Samaras & Vanessa Malone Every day new brands enter the world of NFTs and Web 3.0, some presenting immediate success and others presenting hurdles that need to be overcome in order to bring other innovative NFTs to life. We’re […]Continue Reading
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Can the drops in the crypto market usher in a new wave of NFTs?
How the decline in the crypto market presents a chance for novel NFT types to emerge By Fernanda De La Torre Crypto markets down, new wave of NFTs to rise? Traditional and blockchain markets have taken a collective hit in the last few months. Bitcoin dropped by almost 38% in the last month.¹ Ethereum was […]Continue Reading
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SportVEST Joins Upstream to Integrate Unique NFT Opportunities into their Global Sports Ecosystem
Introducing Fan Engagement NFTs to Retired and Professional Athletes along with SportVEST’s L3GENDZ Metaverse Brand By Anastasia Samaras This week we announced that SportVEST has joined Upstream to introduce NFTs to SportVEST’s ecosystem of sports legends, leagues, teams, and athletes! This exciting relationship will initially work to drive SportVEST’s NFT initiatives for their L3GENDZ metaverse […]Continue Reading
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