Tag Archives: fan engagement
Why NFTs aren’t Dead
Why NFTs aren’t Dead An Upstream Up Close recap taking an in-depth look at NFT fan engagement, utility & loyalty programs By Anastasia Samaras This week, the Upstream team published the eighth episode of their new Twitter (X) Spaces series, ‘Upstream Up Close’, featuring 10–15 minute conversations about NFTs, blockchain, and trading on Upstream. This […]Continue Reading
Boost customer engagement this holiday season with NFTs
Upstream can help brands launch NFTs to encourage customer engagement this holiday season By Fernanda De La Torre Using NFTs (Non-Fungible Tokens) can be an innovative way for brands to boost sales and engage customers during the holiday season. Here are some creative strategies that your brand can launch this holiday season: 1. Limited Edition […]Continue Reading
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[Not] all NFTs are worthless
Speculative NFTs are out, making room for the new wave of utility-based digital collectibles By Anastasia Samaras The once-booming world of speculative NFTs, which saw celebrities and artists flocking to the digital realm followed by eager buyers hoping to make it big, is now facing a harsh reality: the vast majority of these NFTs have […]Continue Reading
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St. John’s University Launches First Digital Collectible (NFT) on Upstream
Upstream Revolutionizing Fundraising and Fan Engagement for Universities through Digital Collectibles By Anastasia Samaras Upstream is offering universities a secure entry point into Web3, creating digital collectibles (NFTs) to generate revenue and fan engagement opportunities for their organizations. As an authorized CLC vendor, an organization with 700 collegiate partners. Our relationship with CLC enables Upstream to use the […]Continue Reading
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