Upstream Up Close: Introducing Upstream Accelerate

Raise sponsorship by selling digital collectibles By Fernanda De La Torre This week, The Upstream team hosted the 13th episode of their “Upstream Up Close” series on Twitter Spaces. This ongoing series features 10–15 minute discussions on the exciting world of digital collectibles, Web3, and trading on Upstream, a MERJ Exchange market. We took look […]Continue Reading

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Boost customer engagement this holiday season with NFTs

Upstream can help brands launch NFTs to encourage customer engagement this holiday season By Fernanda De La Torre Using NFTs (Non-Fungible Tokens) can be an innovative way for brands to boost sales and engage customers during the holiday season. Here are some creative strategies that your brand can launch this holiday season: 1. Limited Edition […]Continue Reading

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5 ways NFTs add value to traditional rewards

Upstream adds value to brand’s traditional rewards through NFTs By Fernanda De La Torre NFTs continue to trickle into various industries and their reward programs. Just recently Amex added digital collectibles to their program offering member collectibles to commemorate events and experiences. You may be wondering what NFTs offer that’s different from traditional rewards. Here’s […]Continue Reading

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